About Us

Neeta and Tom Nicholson

Neeta Nicholson, Partner, MBA, CNA
Neeta is the Chief Executive Officer (CEO) of Amada Senior Care of Jacksonville and manages all recruitment and placement. Neeta has many years of experience in human resources and recruiting in corporate and agency environments. Over the past 10 years, Neeta has been an advisor for several non-profits throughout Jacksonville, including the American Diabetes Association, where she managed a cycling event for the cause called Tour de Cure. She is inspired to help and protect the elderly in our community through Amada Senior Care.
Tom Nicholson, Partner
Tom is the Chief Operating Officer (COO) of Amada Senior Care of Jacksonville and runs the day-to-day operations. Tom has 25 years of experience in leadership roles in the technology/healthcare space and brings his expertise in business development and client satisfaction. Tom is passionate about helping Jacksonville seniors find the personalized care they need and is an expert in understanding long-term care benefits.