At Amada, we do things differently than other companies. In fact, our training and support begin even before someone becomes a Franchise Partner. So how does it work?<\/p>\r\n
While we welcome professionals from all fields if they are a good fit, many of our new owners come to us from a medical device or pharmaceutical sales position, so they are experts at relationship building. They are high performers in the transactional space, which is an asset as so much of owning this or any business is about selling it. In Amada\u2019s case, it is selling to prospective clients, their families, top-tier caregivers to recruit them, resource personnel not currently in their network\u2014really selling to the community as a whole.<\/p>\r\n
But what most salespeople haven\u2019t done is own and grow a business. This requires an entrepreneurial mindset and skills that will ensure they are totally successful. That\u2019s what we teach them. A burning desire to make it work is one thing, but it\u2019s also having the training, blueprint, technology, relationships, and consistent access to support in every area that makes for a highly successful Franchise Partner.<\/p>\r\n
One of the first things we do with a prospective Franchise Partner is have him or her participate in a weekly (live) call lasting 45 minutes to an hour. We plan on several of these, walking them through every aspect of our franchise department so they are clear on what they\u2019ll get if they come aboard. We also tell them they need to be great at three things\u2014something we call our Three Pillars of Success:<\/p>\r\n When we talk about caregiving, we\u2019re talking about recruiting, onboarding, and retaining the most qualified caregivers. Amada\u2019s reputation is in part based on attracting and the most skilled, competent, motivated caregivers in each market, and training them in the Amada Way. Our training helps prospective Franchise Partners know precisely how to do that. The conversation includes challenges in a fluctuating labor market, as well as using technology to facilitate hiring efficiency.<\/p>\r\n
The Call<\/strong><\/p>\r\n\r\n
All three components are integral to Amada\u2019s success. If you only have one or two legs of a three-legged stool, it will fall over. Our training and support are structured around converting savvy salespeople into savvy business owners, emphasizing these three fundamentals.<\/p>\r\n
About #1: Caregiving<\/strong><\/p>\r\n